Success Story: 20 साल की हाउसवाइफ ने ₹8000 के कर्ज से बिना फैशन डिग्री 700 करोड़ का साम्राज्य खड़ा किया

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मीना बिंद्रा ने बिना फैशन डिग्री और सिर्फ ₹8,000 के बैंक लोन से साल 1988 में Biba ब्रांड की शुरुआत की, जो आज 700 करोड़ रुपये का सफल महिला एथनिक वियर ब्रांड है।

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दिल्ली यूनिवर्सिटी की पढ़ाई पूरी करने के बाद मीना की शादी 20 साल में हुई, लेकिन उन्होंने 40 की उम्र में फैशन बिजनेस में कदम रखा और सफलता हासिल की।

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बिना किसी प्रोफेशनल ट्रेनिंग के, मीना ने अपने घर से रेडीमेड चूड़ीदार-कुर्ते और सूट बेचना शुरू किया, जिसे महिलाओं ने बेहद पसंद किया।

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मुंबई के मशहूर Benzer Store ने मीना के डिज़ाइनों को मौका दिया, जिससे Biba का नाम देशभर में फैलने लगा।

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आज Biba के 76 शहरों में 180 से ज्यादा एक्सक्लूसिव स्टोर और 275 मल्टी-ब्रांड स्टोर्स में प्रोडक्ट्स उपलब्ध हैं, साथ ही ऑनलाइन स्टोर biba.in पूरे भारत में डिलीवरी करता है।

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2004 से Biba ने ‘ना तुम जानो ना हम’, ‘हलचल’ और ‘बागबान’ जैसी फिल्मों के लिए कॉस्ट्यूम डिजाइन किए, जिससे ब्रांड की पॉपुलैरिटी कई गुना बढ़ गई।

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2015 में Biba को Best Women’s Ethnic Wear Brand अवॉर्ड मिला और मीना बिंद्रा को Apex Lifetime Achievement Award से सम्मानित किया गया।

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मीना आज भी हर डिजाइन को खुद चेक करती हैं। उनकी मेहनत, क्वालिटी पर फोकस और टाइम मैनेजमेंट ही Biba की 700 करोड़ की सफलता का राज है।

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करियर के बुलंदी पर एक्टिंग छोड़ी शुरू किया बिजनेस आज हैं 1200 करोड़ की कंपनी की मालकिन कमाती हैं रणबीर कपूर से भी ज़्यादा

Success Story: 20 साल की हाउसवाइफ ने ₹8000 के कर्ज से बिना फैशन डिग्री 700 करोड़ का साम्राज्य खड़ा किया

मुंबई के मशहूर Benzer Store ने मीना के डिज़ाइनों को मौका दिया, जिससे Biba का नाम देशभर में फैलने लगा।

2015 में Biba को Best Women’s Ethnic Wear Brand अवॉर्ड मिला और मीना बिंद्रा को Apex Lifetime Achievement Award से सम्मानित किया गया।

ये भी पढ़ें